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    • Tiffany Bagster, Buyer Specialist
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News

Looking for certain features

Marcel Breuer-designed Geller I and Preservation

By

Modern Mass

Posted in Bauhaus, DOCOMOMO, Marcel Breuer, New York Times, Preservation On February 8, 2022
Marcel Breuer’s Geller House, 1945, was emblematic of the greater informality families sought. But preserving midcentury homes is difficult and expensive.

Ezra Stoller/Esto

The New York Times has had a couple of articles in the past weeks about the demolition of the Geller I House in Lawrence, Long Island, New York, designed by Marcel Breuer. The first piece was the sad news itself. The second came today, an explanation called Why Does the Demolition of a Marcel Breuer House Matter? One quote stands out.

“There aren’t very many tools to aid the preservation of these houses,” Waytkus explained. The best activists can do, she says, is promote the value of postwar architecture to the community, as well as to sellers. Then try to find buyers willing to preserve them.

People sometimes contact us with preservation concerns. But the best way we can help is by drawing attention to the appeal, advantages, pedigree, and value of modernist homes and neighborhoods. We have been doing just that since we started in real estate in 2001, and with modernmass.com since 2005. We see the demand from a ready, willing, and able buyer pool that far outstrips the supply of these kinds of properties.
IMG_1197
We were honored to be chosen to represent the buyer of this wonderful Breuer house in Williamstown. We would not travel that far for just your average property, and this was anything but.

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